As the busy selling season winds down, it’s important that real estate agents and home sellers are taking advantage of every opportunity to sell properties before winter – including open houses. More than cookies and cleaning – there are several things you can do to ensure that your house presents at its best.
Organize Everything – Storage space is a vital selling point for any property. Cluttered closets and cabinets make it appear that the home doesn’t have enough storage – even if there is ample. Combat this misconception by making sure everything is well organized. You’re guaranteed that the buyer is going to be inspecting every nook and cranny.
Make Small Repairs – Potential buyers won’t overlook anything, from scuffed paint to leaky faucets you’ll want to make sure everything is in tip-top shape before holding an open house. Ideally, you would start this process one month out and have an agent guide you in the most important changes.
Update Your Interior – When you home is staged with nice décor and you’ve made simple updates, buyers will more easily be able to visualize themselves in your home. It’s often inexpensive to give your home a more modern look. If you are in the process of moving out, a few strategically placed pieces of furniture can do wonders.
Door Hangers – Old school door hangers tend to work. Neighbors are likely interested in the listing – so let them know about it. Instead of lamenting on the fact that the only traffic is ‘nosy neighbors’ embrace the fact that neighbors can help sell a home. Share the home with adjoining neighborhoods as well. Lots of people want their friends and family to live nearby.
Declutter – Experts recommend eliminating up to half of your home’s clutter, either by renting a storage unit or a portable pod. You might even have a friend or family member who would help out with storing items. Keep aesthetics minimal and see what you can do to depersonalize the house. Buyers want to see themselves living there – not you.
Be Invisible – If possible, try to avoid being around the house. If the owner is absent, buyers will feel more comfortable asking questions to the realtor and discussing the benefits and drawbacks of the home.
Collect Contact Information – Make it easy for visitors to sign into the open house. This is a helpful safety measure and it also allows you to grow your database of interested buyers. Registrations can be done simply with a piece of paper and a clipboard or an iPad.
This just skims the top of the list of things to do before an open house. If you are looking to sell your house and need expert advice, contact us. We’re happy to help.