Real Estate Tips

Are You Asking Great Sales Questions?

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It is with certainty I can state that the top sales professionals in any industry all have learned to become excellent at asking questions.  There is both an art and a science to asking questions.  The art of asking questions comes in the timing, delivery and all around presence the sales person has in communicating with their potential client. The science is about the type of questions they ask that are known to stimulate a different type of thinking in the person they are communicating with. Done correctly, a potential client can go from feeling satisfied with their current service or product to being curious about a new product or service to feeling that change is a must or they will be missing out on a new level of satisfaction.

When the product or new service delivers on the promise to the client, a true win/win scenario is experienced. The client gains something they were missing, and the company and sales person benefit by increasing their revenue and earnings. What many people fail to realize is that we are all in sales. It does not matter whether it is for a new job, a new business venture or dating that special someone; I have discovered that asking great questions will be the first step to place you on the right path to success. Asking yourself the right questions is a sales function that works equally as well for growing your business, building your career and achieving personal goals.

A vision of success is personal in nature and not everyone’s will look the same. The underlying truth is we were created to grow, and if we don’t grow then we are missing a basic human need.  The need for growth is built in us as much as our need for companionship and community.  We were never made to live on an island alone. We need relationships to survive and thrive and we also need to grow or we become stagnant. People will often become complacent because they claim they are satisfied when what they really are is uncomfortable with change. The world is always going to change and as we press forward with new technology and adapt to demographic shifts, the change will become more rapid. Satisfaction and dissatisfaction are states of mind that are influenced by the types of questions we are willing to open ourselves up to.

Are you asking great questions about your own business or life to reach your true potential and new levels of success? Top sales people don’t use any gimmicks or sales tactics to achieve success. They ask quality questions because they care about the businesses and individuals they seek to help. They enjoy selling because what they sell and how they sell is congruent with their values.

“If you ask quality questions, they will help you create a high-quality life” – John Maxwell

Where might you start with asking yourself quality questions? I like the question that sums up where you have been spending your dollars and time.

How much have you invested this year to grow your business and grow as an individual?

That investment is in both dollars and time.  Most people have already given up on their 2017 New Year’s resolutions. They did not invest the time and money to see them through. The most successful people significantly invest in themselves every year to grow their knowledge, grow their skills and grow their network. You are going to be around a long time, your success is worth more than an expensive watch, handbag or pair of shoes.

I am proud to announce that each year we have a wonderful opportunity for United Real Estate agents to make an investment in themselves that will pay for itself 10 times over. Early registration is now open to our agents for the 2018 United convention, Viva United!  For only $199, all United agents have the opportunity to be at an industry-leading event. The three day event will give our agents the knowledge they need for immediate growth and create a mindset that will motivate them to keep those growth commitments alive throughout the year.  Click here to register and learn more about United’s convention that will be held February 22-24, 2018, in Miami, Florida VivaUnitedRealEstate.com.

Viva United!

Peter

5-4-3-2-1…Go!

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Writing unique weekly blogs is not always an easy task. You need a compelling topic with enough content to be meaningful to your audience. Recapping the United Real Estate convention held in Austin last week is difficult – it was not just a conference, but an event built around the idea that we are all different, but have the same growth needs. We can all find information online and through education courses. What we can’t find online is a human connection. If you miss an event like our convention, you miss out on the stories that move us as people to be more and do more.

The convention was designed to have the energy of a rock concert, with the comradery of family alongside you to ensure that you not only have fun, but are open to learning. Most real estate brands speak about expertise in selling some definition of lifestyle real estate. At United Real Estate, we have agents that excel and specialize in selling all types of properties and represent all segments of buyers. Our guiding values ensure that we have the interest of our clients at the forefront, to make certain we are the trusted advisors they desire and need to have on their side.

However, as a company we want to do more than that. We want to help all agents stop viewing real estate as a job and start thinking of the lifestyle they can create for their family by focusing on being an entrepreneur instead. Real estate agents, on average, are already working over 40 hours a week. Those hours should be viewed as owning and building your own business, not having a job!  As an entrepreneur, your top task is to grow your revenue. In real estate, this means generating and following up with potential new clients.

While there is not a singular way to be successful in real estate, there is only one way to ensure success – that is to start taking action. United Real Estate and our partners can teach you to generate leads and be a market expert in real estate. You have to believe you deserve a new level of success and invest in yourself and your business!

If you missed the convention this year, you not only missed the valuable opportunity of connecting with peers, but also great educational opportunities. To quote Mel Robbins, a leading expert on personal development and one of our convention presenters this year – “There’s only one thing standing between you and the life you have always wanted – and that’s YOU.”

Take the next step to being a successful entrepreneur and buy her new bestselling book, “The 5 Second Rule: Transform Your Life, Work and Confidence with Everyday Courage.” In doing so, you will be armed with the skills to live your life with courage as a true entrepreneur. You can accomplish things most people won’t try and spend the rest of your life like most people can’t.

5-4-3-2-1…Go! See you all at our next convention in Miami, Florida!

All the best,

Peter

Four People to Follow Online to Become a Successful Entrepreneur

  • Four People

    Four People

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Finding and realizing your potential in operating your own business and growing your income is difficult.  It is not just the actual tasks of building the business that are difficult, it is psychologically hard to start each day ready to take on the challenge knowing you are responsible for your success with a lot of uncertainty ahead of you. The reality is, you need to not only know the technical aspects of your business and how you differ from your competition, but you are going to have to find the internal drive to make it past the odds that are stacked against you in building a break-out business.

Role models and gurus have always been an important part of our society. Presently, we have access to many different types of media, examples of personal fame and potential role models to take advice from. These influences affect how we dress, how we think and many times what goals we establish. Access to information is great, but make sure you are getting the right daily information to grow your business.

Here are four people to follow that will give you not only great business advice, but also will help you overcome the insecurities that are part of being an entrepreneur.

Mel Robbins – A best-selling author and the most booked female corporate event speaker in the United States.  She is not only a successful entrepreneur herself, but also has the ability to communicate the real reason you don’t do the things you need to do to build your business – you don’t feel like it. She has a fix for that and it revolves around the science of how your brain functions.  Read her latest book The 5 Second Rule: Transform your Life, Work, and Confidence with Everyday Courage to help you overcome your fears and build the business you deserve.  www.melrobbins.com

Gary Vaynerchuk – The quintessential immigrant success story of hard work and proof the opportunity still exists in America for anyone to succeed. He’s a multiple bestselling author and founder of VaynerMedia, a social media focused digital agency. Everyone needs an online presence for their business and Gary is the go to source for the likes of General Electric and also Millennial driven start-up tech companies. Gary produces content daily that any entrepreneur can take advantage of and implement on an ongoing basis. Read his book Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World. www.garyvaynerchuk.com

Jeb Blount – Often businesses fail because they think customers will come to them. If it were that easy everyone would start their own business. If you’re going to be a successful entrepreneur you are going to have to learn how to sell. Jeb delivers the straight talk every entrepreneur needs to hear about the realities of growing your business through prospecting and the entire selling process.  Read his book Fanatical Prospecting which gives entrepreneurs a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting.  www.salesgravy.com

Tony Robbins – He is not only one of the greatest public speakers of all time, but also the  individual who has helped and guided more successful entrepreneurs than anyone else. Those that deem him a motivational guru, miss his message. He’s a strategist for all aspects of your life. He doesn’t teach people to just solve their problems. Rather he is the person who can help you identify what caused the problem in the first place. He demonstrated his in-depth knowledge of why people get derailed at one of the first and most viewed Ted talks of all time, entitled “Why We Do the Things We Do View it online and follow his daily posts for the tips you need to stay on course for your business goals.  www.tonyrobbins.com

All the best!

Peter

My 7 Essential Personality Traits for Success in Selling Anything

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Companies and individuals spend a lot of money on sales training in order to increase revenue, or in the case of individuals, to grow their incomes.  Entry level sales training teaches sales people what to say or present. More advanced training teaches salespeople what to ask.  Learning to ask questions to potential clients is a better way to gain more sales than just learning what to present.  However, there is still a large gap between sales people’s incomes who participate and complete the exact same question based sales training program.  Some of this can be explained by work ethic, more successful sales people typically prepare more and work harder.  However, while you can learn how to effectively ask questions to prospective clients, there are also certain personality traits I have learned that you will need to develop in order to be in the top 1% of wage earners in your profession.

In sales, asking questions is critical to your success. You have to ask questions to identify and qualify potential clients and then ask more specific questions to help uncover their real needs. In order to provide more value to the potential client than your competitors, you must ask better questions. If you become better at asking questions and develop the following seven traits, you will outsell everyone!

Empathy – People do business with individuals they like, but they are more likely to buy from sales people who demonstrate empathy towards them.  Empathy is not sympathy.  Empathy is the ability to understand another’s situation, feelings, and motives. It is one thing to be liked, it is another to be seen as someone who can relates to a client’s specific situation and offer guidance.

Ego Drive – Top sales people learn to develop internal motivation which allows them to work hard and be seen as confident. They also know there is a line between having the ego drive necessary to succeed, and being seen as someone who is egotistical.  Egotistical is not a personality trait that is attractive. Being ego driven is a trait that lets clients know with certainty that you’re an individual who is determined to succeed and one who has enthusiasm and confidence in what they are selling. Ego drive is the motor inside every great sales person.

Customer Service Focused – No longer can a sales person take the attitude of ‘sell them and leave them’. The entire world is connected 24 hours a day, and this ease of access to information has given rise to an abundance of customer service ranking websites.  If you mishandle a client, there is a very good chance they won’t just tell their close friends, they may also tell everyone on the Internet.

Resilience – Sales is one of the top earning professions in the world.  The rewards are great, but many enter the sales profession with great hope, only to find out that you hear a lot of no’s. Resilience is the ability to overcome obstacles for a long period of time to achieve a big goal. The top performers have developed the grit necessary to keep going past the no’s and start again with the same enthusiasm on display for each client meeting.

Seek Knowledge – People fall into two different decision making styles. They either make decisions first, and then seek affirmations, or they seek knowledge and expertise and then make a decision. If you want to break out of the decision making that has led you to fall short of your sales goals, you have to be in the latter of these two decision making styles. The people who are thriving in sales are always seeking knowledge to become better.

Process Driven – Successful companies all have a process for maximizing business systems and capabilities. The same is true of top sales people. They are process driven and build a sales process for attracting new clients.  They take each candidate through the same process that mirrors their client’s decision making cycle. What can be repeated, can be improved.

Adaptable – Successful sales people are able to work in the present and have a plan to get better tomorrow. They have managed to navigate the ever-changing business climate by acquiring the skills that allow them to adapt and grow. It’s not good enough to say you had a decent sales meeting, the top sales people document what went well and what could be improved upon after each client meeting.

No one is born having all of these traits, great sales people work to create them. Which of these traits do you have to work on to reach the top of your profession?

All the best!

Peter

How to Own What Matters Most To Your Business

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Growing revenue should be the most important task for every business. If your business is not growing, a competitor’s will be and they are taking customers away from your company. If you are running a Fortune 100 company, the majority of your time should be spent creating products and sales channels to generate revenue.  If you are an individual entrepreneur, the majority of your time should be spent on income-producing activities.  The biggest key in growing your sales lies in first knowing who owns that responsibility and having the proper systems in place to hold the organization, or yourself, accountable for the growth goals.

Accountability. How did such a great concept get such a negative reputation? Inefficient leaders and poor managers have wrapped it in a veil of negativity and used it as the enforcer of responsibility. We complain about it at work, and in our personal lives; think about your family budget or weight loss goals. Usually, it is discussed as a virtue that is lacking in others. However, it is part of the planning process that will position you to reach your business goals. What turns the fun activity of goal setting into the not as much fun implementation of the business plan is facing the fact that someone has to be responsible for the outcome.  For all important business tasks, ownership and accountability have to be in place and individuals have to be willing to be held responsible for the outcomes assigned.

The most common misconception about accountability is the difference that exists between excuses and responsibility.  If you look at the companies and individuals who achieve great results over a long period of time, they all know the difference between having success and being effective. You can have short term success and then reach a very difficult obstacle and not be effective in growing past those difficult circumstances. In order for individual leaders to be effective in the long term, the most important factor is not how they place blame, but rather it is based on their ability to take responsibility for what they can own. In taking responsibility for the outcome, effective leaders are empowering themselves to develop new personal traits and skills needed to commit to take action and place their business’ growth back on track.

Nothing should stop your dream of building an incredibly successful business.  The growth of your business is what matters most. Here are four principles of accountability that need to be in place to ensure your company will reach its goals:

  • Designate the individuals who are responsible for growth in your company
  • Build precision in your budget and determine how each dollar spent will impact your growth
  • Create proper incentives and ramifications for the individuals who own your growth goals
  • Identify the right benchmarks to track the progress of reaching your growth goals

Feeling sorry for yourself or placing blame won’t correct your missteps. However, there is a great sense of self-empowerment when you realize that you have the ability each day to decide to hold yourself accountable.  No longer are other people’s actions and perspectives a deterrent to your achievement. No longer can we use work, relationships or others as an excuse to not achieve. It is all up to you and your actions. What a wonderful discovery! The decision is yours, the vision is yours, the actions are yours, and you are accountable for you.

Think of accountability not as a negative activity to be shunned, but rather as a valuable coaching tool to help you grow. Top executives, athletes and sales individuals all understand that to truly excel they need a confidante, a coach who cares about their success and helps them succeed. If you are looking to learn more about how coaching can help your real estate business, visit our website.

Best wishes!

Peter

Why Most Businesses and Individuals Don’t Reach Their New Year Goals

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As the New Year begins, there is never a shortage of newly developed business plans and individual resolutions that are built and created.  Each time I go online, a new social media post or article will pop up addressing the importance of goal setting, offering motivating tips and techniques on setting goals for your business, career or personal life.  In a recent google search I conducted for the term ‘goal setting’, the search produced 15.9 million results!  There is definitely not a shortage of information on how to set goals and build plans.  What there is a shortage of, is people and enterprises that actually reach their goals.

It’s not setting goals, building business plans or creating New Year’s resolutions that are the problem, it’s knowing what the real obstacles are that you are going to have to overcome that keeps people from achieving the results they desire.  Whether you are setting S.M.A.R.T. goals (Specific, Measurable, Achievable, Realistic, Time-Based) or B.H.A.G. (Big Hairy Audacious Goals), if you do not know what hurdles you will be encountering you won’t know the proper steps  to take to leap over them. You can do a lot of things right with regards to staying positive, taking care of your health, visualizing your success, having an accountability partner and still end up short of reaching your goals. Without conducting the proper research of the obstacles you will encounter during your journey, you will become either discouraged or unprepared to reach your desired outcome or win against your competition when you reach the difficult part of executing your plan.

It’s not only important to know what to do to reach your goals, it is equally important to know what the real obstacles will be to reach your goals that far too often are overlooked.  Not understanding the difficulties of achieving a worthwhile goal leads people to underestimate what actions are required to accomplish their goals. Most people have no challenges with dreaming big, they are challenged with understanding how much work is needed to overcome the unidentified obstacles they will encounter along their journey. However, you can overcome this universal goal setting deficiency with proper research that identifies the obstacles ahead of you and gives you insight on actions to take to overcome those challenges.

Through research you find out who and what you are competing against. What is the result that matters and what relevant skills will you need to develop to achieve the goal. It does not matter whether it is for advancing your career, launching a new business, or losing weight; proper research is the first step to get you on the right path to success to reach your goal. Research also helps you identify the pitfalls to avoid. It allows you to know what has been done before, and what the needs, rewards, trends, and new developments are. You can also discern what to learn and what to avoid. Good planning is a component of research. Sounds simple enough, but how much time do we spend researching and planning versus just having a plan. A plan and planning are two distinctly different items. Research is a part of planning that educates and provides you an organized format for both the goals you want to achieve and identifies the obstacles you will encounter along the way.

Napoleon Hill, in his bestselling book, Think and Grow Rich, wrote, “Anybody can wish for riches, and most people do, but only a few know that a definite plan, plus a burning desire for wealth, are the only dependable means of accumulating wealth.” It is human nature to want better, but why do so many people get off track? Just because you wish it, just because you want it, just because you think it doesn’t mean you will get it. You need to have a definitive process to follow that allows you to get to where you want to go.  That process includes setting goals, developing action plans and properly identifying the real obstacles you will have to overcome during the course of the year.

It’s a new year, and instead of just following the advice and expert opinions on how to set goals, positon yourself for a breakthrough year and also take the time to learn what key obstacles you will have to overcome to reach your annual goal.  In order for you to accomplish something significant in 2017, it will require a lot of work.  In fact, it will most likely take more effort than you realize.

What strategies, resources, time commitment and skills will be required for you to have the transformational year you have outlined in your annual plan?

Peter

The Why, What and How of the Entrepreneur’s Business Plan

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Over the past three weeks, with the aid of technology, I had the privilege to kick off the annual United Real Estate business planning workshops with hundreds of real estate agents from across the U.S. in attendance.  It is very satisfying to aid so many entrepreneurial individuals in understanding that freedom in business and in life is having the ability to do what you are supposed to do.  The essence of a successful plan goes beyond spreadsheets and a mission statement.  Everyone is familiar with the celebrated success stories of the start-up entrepreneur’s technology business that quickly made them rich.  We are also aware that most businesses don’t succeed past 5 years and the odds are stacked against the individual start-up. A lot of factors make up the difference between succeeding and failing in business. However, all successful entrepreneurs have a common theme to their planning process. They recognize they are not just building a business, they are creating a lifestyle.

While the projected sales numbers and profits that make up the forecast and budget of a business plan are in everyone’s game plan for success, the individuals who breakout from their competition have more than just a strategy and spreadsheets.  What successful entrepreneurs recognize is that when you open a business, particularly a real estate business, you can’t easily separate the business from you, the individual. The Why, What and How of building a plan is not just about your business, it’s also about your life story and it all starts with answering with definitive knowledge and having very specific answers to these three questions. The answers combine passion with knowledge and precise action plans that justify the hours you work, and put to ease the initial uncertainty that is part of owning your own business.

The Why – To grow a business you have to do things that are at first uncomfortable. To build new success habits you must know what you have to look forward to in the future in order to stay motivated in the present.  You have to ask yourself not only why potential customers should do business with you, but why you are personally in business. If you are like most entrepreneurs you left the certainty of a paycheck for the freedom of being your own boss.  The freedom of working for yourself also brings with it uncertainty. Your Why to take on this risk and then insure your success has to be really big. You are not just looking at what your life is today but what it can be in 5 years and also in 20 years. Done correctly, answering your Why will set the goals for your business.

The What – After you understand your true Why, then, and only then, are you ready to move to the What. Following this path greatly increases the likelihood that you will succeed. You must have a rock solid reason as to why you are going to keep striving and pushing past the setbacks that are inherently part of building a business. Goals tell us what to get, not what to do. The best sales people set goals that are not just about the outcome, but the process to get to the outcome. It is here you answer the universal equation of success for all entrepreneurs. What is the market opportunity for your business?

Total number of potential clients * conversion rate + past customers + referrals = Income

The How – The dream is known, the goal is set. It’s time to lay out your strategy on what methods you are going to deploy to reach your potential clients. The key to executing this part of your plan is knowledge and commitment.  You need to know how to reach your customers, how to communicate with them, how to stay in touch with them, and how to sell to them. To be successful as an entrepreneur you will have to commit to performing these activities for a very long time.  This requires you to continually invest in building your potential client list and also developing your personal skills. The business environment will always be changing and you have to adapt to utilize new technologies and adapt to new trends to modernize your business. Becoming a market expert will not be enough, you will also have to learn how to develop the invisible traits of determination, persistence, grit and personal accountability.

Building a business that will support the lifestyle you desire is a skill to be mastered, not just pursued. A great question to ask yourself is, have you spent more money on Starbucks this year or on your personal development? After all, true freedom is reached when you realize you are empowered to do what you are supposed to do to create your ideal life, not just what you want to do. To learn more about how to implement a plan to raise your income in real estate and improve your lifestyle, join us at the 2017 United Real Estate Convention.

All the best!

Peter

How the Three C’s of Selling Will Boost Your Income

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The sales profession is one of the largest occupational groups in the United States. It is estimated that over 15 million people work in sales related jobs.  In the real estate industry there are currently over 1.2 million Realtors. Across all industries, sales is a very competitive occupation, and one that allows the top performers to be highly compensated.

Being in sales is very similar to running your own business and in commission based sales occupations, such as working as a real estate agent, you are in-fact running your own business.  In any entrepreneurial role you must have daily habits that will ensure you manage your time effectively.  Moving past the general sales training that is made available to all individuals in a selling occupation, there are certain skills that top performers have developed that have made them excel. Here are the three “C’s” that are not taught in sales training courses and make up the intrinsic skills that separate the top 5% of sales performers from their counterparts.

Caring – All successful sales people have come to understand that they should listen to their potential clients more and speak less when they are meeting with them.  This becomes the formula for any successful sales person in both Business to Business sales and Business to Consumer sales. It is the basis for being a highly paid advisor as opposed to a sales rep. Not only do the top sales people ask more questions of their potential clients, they listen better.  Their listening skills are superior to others who just hear but don’t really understand the needs of their buyers. The top sales people have empathy for their potential clients and are able to understand the buyer’s problems or their unmet goals.  They relate to their feelings in a way that allows them to become trusted with helping the buyer reach a new level of satisfaction by guiding them to solve their problems with the solutions they have to offer.

Candor – A top sales person will focus initially on the buyers needs and not on the services they are offering. When the buyer realizes the seller cares about their problems and why those problems matter, the sales person becomes a trusted advisor.  A trusted advisor, in comparison to someone who is just selling a product, earns the right to be straight forward and honest with the potential buyer. Top sales professionals not only ask more questions than their counterparts, they also ask better questions. More developed questions stimulate thought by the buyer of what their unmet needs or desires truly are. The top sales pros do not worry about losing rapport with a buyer, as they have established trust. When you care about your profession and develop a trusted relationship with your buyer, the ability to ask them difficult questions about why they are doing things in a certain way is earned. This honest dialogue is respected by the buyer.  The odds that the buyer will choose your services or product over a competitors greatly favors the sales person who has the ability to have candid conversations with potential buyers.

Competence – Most sales professionals know how their products or services function and how they can fit a buyer’s needs.  The difference between top sales people and others is the top performers know how their services or products solve the specific problems of the buyer they are working with today. Top sales people are not generalists, they are experts in their field. This means they know more about the future of an individual buyer’s business or investments than their client does. In order to gain this expertise, the top sales professionals spend the time necessary to study their industry and work on developing their own personal skills. This gives them more experience, which allows the top sales person to express that knowledge using a question based methodology, therefore putting the buyer’s needs at the forefront.

To boost your income and separate yourself from your competition, it is not enough to commit to only completing your company’s standard sales training or your industries continuing education requirements. The key to long lasting sales success is mastering the three C’s of selling. Be certain to commit yourself to continued learning opportunities. To learn more about boosting your income in real estate to a new level, join us at the 2017 Unitedpalooza.

All the best!

Peter

Are Your Home Buyers Looking For You On Video?

 

Vlog to gain access to a younger generation of home buyers that grew up researching and learning through videos on the internet. If you don’t have a presence on the internet, are buyers finding you?

Win three FREE nights in Austin, Texas! Share your prior experience at past conventions and your excitement for this years Unitedpalooza through a short video! Use your phone and start recording, what do you have to lose? The winner of the drawing will recieve three nights paid at The Westin Austin Downtown.

See you online,

Peter

How the Happiness Advantage Can Break the 80/20 Rule and Lead You to Success

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Across the United States, entrepreneurs are planning for the New Year.  2017 will be upon us in less than 60 days, and we know there will be changes in elected officials with different agendas on the national and local level. The economy may get better, it may not. We can take the predictions from the experts with a grain of salt and arrive at the safe conclusion that they are all right, and they are all wrong. Large nations and large corporations are complicated. The people who run these institutions were created as complex beings, but ones who were designed to succeed.

What everyone should have learned over the past twenty years is that industries will change, careers will change, technology will change, and to have success in life and business, you will have to make changes along the way to grow. Very few predicted the extent of the Internet boom in the late 1990’s and subsequent crash in 2001, which was then followed by the attacks on 9/11.  The steady housing growth post the dot.com crash, followed by the housing boom that defied historical growth patterns ended up turning into a severe recession by year end 2007. Regardless of the changes, there will be companies and individuals who will thrive.

As individuals, we have control over how our lives and careers will turn out. Accepting these truths is good progress. Having a process to follow for success will turn progress into a great life. Having success in your personal and professional life in 2017, just like past economic times, will be a matter of choice. You decide that it is important to have a dream and take the right action to achieve the dream. This requires performing the tasks of proper goal setting, planning, and developing certain personal traits including faith and determination. You also must decide to have personal accountability be a part of your daily life.

We are at a critical time right now where many young people are discouraged about their prospects for long-term success. With all that we have learned about success, most of us need a new map to help us stay on the correct path to succeeding. Take for instance, the tested 80-20 rule that originated in economics after an observation by an Italian economist named Vilfredo Pareto who correctly correlated in 1906 the fact that 20% percent of the population controlled 80% of the wealth. This theory became known as the “Pareto Principle” and was later observed to hold true in other aspects of life, starting in the business world where companies noticed that 20% of their customers accounted for 80% of their profits. It was later taken into further detail with the notion that 20% of sales people accounted for 80% of the sales for any given company. This 80-20 rule in sales has proven to be occurring despite the decades of research and significant investment companies made in time and money for general sales and personal development training to make their sales people productive. When you currently speak to businesses and economic leaders about this basic principle they all overwhelmingly point to the 80-20 rule moving to a 90-10 rule when it comes to the percentage of people who make the majority of the income, have the majority of the wealth, and in breaking it down further the smaller percentage of people who now in their everyday life are succeeding. It has always been difficult to break out of the 80-20 rule, and in the new connected economy, it has gotten even harder. We are at a point in time where half the people working are dissatisfied with their careers, and also at a time where half the businesses which open, end up failing. These statistics don’t include living an abundant and full life.

The question is, how do you find the most relevant information that will help you break out of the patterns that are keeping you from reaching a new level of success? The world is a crowded place with a lot of messaging. However, science and the understanding of the specific human needs we all have to meet to obtain fulfillment have come a long way. You just have to fight through the noise and the distractions to find the correct path.

One breakthrough study demonstrating how work performance can be increased came from a Harvard Psychologist who specializes in Positive Psychology and developing positive mindsets.  In his book The Happiness Advantage, Shawn Achor changed traditional thinking. We believe we should work hard in order to be happy, but he postulated that we are thinking about it backwards.  In a fast-moving and very funny Ted talk, he argues that, actually, happiness inspires us to be more productive. Take a few minutes to unwind from the election and enjoy the motivating, empowering truth behind the science that proves we are in control of our future. Click Here! 

To borrow from United Real Estate’s convention keynote speaker Mel Robbins, “What consumes your mind, controls your life.” As you put your plan together for 2017, know that you have within you the ability to create the business, career and life you want.  Starting with the right mindset is a good place to begin. To learn more about how attending the United convention can help you achieve your goals in 2017 please visit our Convention page.

All the best!

Peter